{"id":254,"date":"2021-10-12T14:46:50","date_gmt":"2021-10-12T14:46:50","guid":{"rendered":"https:\/\/kubranding.com\/?p=254"},"modified":"2021-10-12T14:46:51","modified_gmt":"2021-10-12T14:46:51","slug":"importance-of-web-design","status":"publish","type":"post","link":"https:\/\/kubranding.com\/?p=254","title":{"rendered":"Importance of Web Design"},"content":{"rendered":"\n<h1> Importance of Web Design <\/h1>\n\n\n\n<p>What is the importance of having Web Design?\u00a0Is it worth investing in having a well designed and engaging site? Yes, yes, yes!\u00a0Your website is your online business card, brochure, sales team, lead generator and\u00a0much\u00a0more! With 81% of people making their decisions online\u00a0and\u00a089% of consumers shopping\u00a0with a competitor after a poor user experience,\u00a0your\u00a0website needs to be a good one\u00a0and stand out from the crowd!\u00a0Are you ready to find out exactly why web design is crucial for the success of your business?\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>First impression<\/strong>&nbsp;<\/li><li><strong>SEO<\/strong>&nbsp;<\/li><li><strong>Online brochure&nbsp;<\/strong>&nbsp;<\/li><li><strong>Builds Trust<\/strong>&nbsp;<\/li><li><strong>Compete with competitors<\/strong>&nbsp;<\/li><li><strong>Consistency<\/strong>&nbsp;<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>First Impression<\/strong>&nbsp;<\/h3>\n\n\n\n<p>94% of first impressions relate to your site\u2019s web design!&nbsp;First impressions last, therefore you want it to be a good one! Your website is where your audience will head to&nbsp;straight away when researching for a product or service.&nbsp;Your audience will judge&nbsp;your&nbsp;website within the first few seconds therefore you want to ensure its eye-catching, engaging and fast loading.&nbsp;40%&nbsp;of consumers will wait no more than three seconds before abandoning a site.&nbsp;The slower the load time = the higher the bounce rate.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>SEO<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Your website\u00a0design\u00a0will reflect on your SEO rankings. The better and more advanced site you have, the higher it will rank in your search engine.\u00a0There are many elements which need to be considered in order to improve your SEO such as ensuring it\u2019s mobile- friendly, easy to read design, fast loading,\u00a0include sitemaps, and the right on-page and off-page elements. Ensure you cover all these points and you\u2019ll be moving higher up in the rankings in no time!\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Online Brochure<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Your website is your online brochure, it\u2019s the home of your business! You want your website to tell your audience exactly who you are and what you offer. By having a well-designed website, it will show that your business is professional, up to date and the go-to one to go with! Pour all of your creativity into your site and make it YOURS!&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Builds Trust<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Nobody is going to trust a business with a poorly designed&nbsp;and outdated&nbsp;website.&nbsp;Especially when they\u2019ll be entering their bank details&nbsp;and spending money. They want a business they can trust! In order to achieve this, you need to make sure your website stands out and wows your audience. By doing so, you audience will&nbsp;feel comfortable&nbsp;and form trust&nbsp;in your business&nbsp;resulting&nbsp;in&nbsp;them&nbsp;becoming a&nbsp;returning&nbsp;customer.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Compete with competitors<\/strong>&nbsp;<\/h3>\n\n\n\n<p>In order to surpass your competition, you need to stand out! Having a great website, will capture your&nbsp;audience\u2019s attention&nbsp;and keep them on your site. If you have a poorly designed site, without a doubt your audience will go straight to your competitors&nbsp;resulting in you missing out on sales.&nbsp;Set your business apart from your competitors by making your site out of this world!&nbsp;Show your audience exactly why they should choose you over any other business by making it creative, bold, and&nbsp;aesthetically pleasing.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Consistency<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Consistency is key! Ensure your website is consistent throughout, whether it\u2019s font, colours, layout,&nbsp;as&nbsp;it will reflect on your business&nbsp;and make you look unprofessional if it isn\u2019t. In addition to this, it will make it more challenging for your business to build brand recognition with your audience as you won\u2019t have any set brand guidelines. If it isn\u2019t consistent, your audience will resort to your competitors. Consistency&nbsp;= audience staying on site longer and will become familiar.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conclusion\u2026<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Your website says a lot about your business\u00a0and plays a big role in your success!\u00a0Invest in a well-designed site and you will see the results almost instantly!\u00a0Is it time for a business rebrand? Do you want to give your business a fresher feel?\u00a0We can help\u00a0you build your dream website! Take the first step to growing your business by getting in\u00a0<a href=\"https:\/\/kubranding.com\/?page_id=2\">contact<\/a>\u00a0with a team member today and see how our expertise can help you.\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Importance of Web Design What is the importance of having Web Design?\u00a0Is it worth investing in having a well designed and engaging site? Yes, yes, yes!\u00a0Your website is your online business card,<\/p>\n<a class=\"moretag noptoppad\" href=\"https:\/\/kubranding.com\/?p=254\">Read More...<\/a>","protected":false},"author":1,"featured_media":255,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-branding"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/kubranding.com\/wp-content\/uploads\/2021\/10\/Importance-of-Web-Design.png","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/posts\/254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kubranding.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=254"}],"version-history":[{"count":2,"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/posts\/254\/revisions"}],"predecessor-version":[{"id":292,"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/posts\/254\/revisions\/292"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kubranding.com\/index.php?rest_route=\/wp\/v2\/media\/255"}],"wp:attachment":[{"href":"https:\/\/kubranding.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kubranding.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kubranding.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}